PS

I just went to change my font because, actually, I hate Times New Roman and I don't know why I've been using it. But then I remembered a Globe and Mail article from a couple of weeks ago explaining why typeface choice is important. Except, actually, it didn't explain at all, so now I'm both slightly paranoid that my choice of Trebuchet says all the wrong things about me and annoyed that that article didn't deliver.

Trawling through the fonts did remind me of a pet peeve though: a certain very large airline keeps sending press releases that are, incomprehensibly, in one of those fonts that is fake cursive writing. And not even a clear one, so I have to copy and paste their PR babble into a more readable format. Why hasn't someone told them how annoying this is, and that surely the goal of all press releases should be to be as quick to the point and legible as possible? Also, who even made the fake cursive choice? I know it's not handwriting. And I also know it's not a fifth grade project where you need a fake letter from the newly-settled prairies at the turn of the century, all covered in tea and burnt around the edges. So what gives?

PS

Further to yesterday's post, check this out. The tool itself is pretty cool, but Chris Atkins' work brings up some of the same points I was trying to make yesterday:

"But it was Atkins's bogus Facebook campaign calling for the return of the prime minister's new cat, Larry, that has been most successful. Within 24 hours of the site having been created, the Mail ran the story under the heading: "But that's my auntie's cat: Man's claim on 'stray' No 10 ratcatcher (… and there's a Facebook campaign to get him back)." It also appeared in the Metro, under the heading: "Dear David Cameron: You've stolen my aunt's cat, please return him."

But the entirely made up story received most attention on Gaby Logan's BBC 5 Live show, in a light-hearted slot before the 1 o'clock news.. Discussing the story with chief political correspondent John Pienaar, Logan joked that the dispute over ownership of Larry the Downing Street cat was likely to "run and run".